More stocks to consider
Alternative stocks to Discover Financial Services (NYSE:DFS)
These are the alternatives to Discover Financial Services that fall within the same industry, Consumer Finance, or region, USA.
How to read the ranks
For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. The higher the rank, the better the stock performs than its peers. And, we do this for six investment strategies:
Value - shows how good of a value the stock is. Green is "inexpensive"; red is "expensive".
Growth - shows a company's growth potential. Green is "high growth" expected; red is "tough times ahead".
Safety - relates to the amount of debt a company has. Green is low debt level; red is high debt level.
Combined Financial - this isn't an average of the first three ranks but rather a consolidated view across several financial indicators. Green = good; red = tread carefully.
(NEW) Sentiment - quantifies professional analyst ratings and holdings as well as market pulse. Green = positive sentiment; red = skepticism (Only available to Premium Subscribers).
(NEW) 360° View - the ultimate rating with all financial and non-financial indicators.
See Discover Financial Services Performance
Discover Financial Services stock research in summary
discover.com
Discover Financial Services shares are more expensive than other comparable stocks. While they are safely financed, they show below average growth, and are poor value. We recommend evaluating whether the future of the company Discover Financial Services is really as positive as the high price of the shares suggests. If you come to the conclusion that the future for this company is only average, that could be a reason to sell this share.
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| Country |
USA |
| Industry |
Consumer Finance |
| Index |
|
| Size class |
X-Large |
Large companies - similar industry as Discover Financial Services
| Similar Stocks |
 VALUEVVV
|
 GROWTHVV
|
 SAFETYVV
|
 COMBINED
|
|
1. Voya Financial (XL, US) Other Financial Services
|
|
1. Voya Financial (XL, US) Other Financial Services
|
99
|
|
16
|
|
92
|
|
100
|
|
|
2. Synchrony Financial (XXL, US) Consumer Finance
|
|
2. Synchrony Financial (XXL, US) Consumer Finance
|
83
|
|
59
|
|
91
|
|
100
|
|
|
3. Stifel Financial (XL, US) Investment Banking & Brokerage
|
|
3. Stifel Financial (XL, US) Investment Banking & Brokerage
|
83
|
|
77
|
|
52
|
|
91
|
|
|
4. Invesco (XL, US) Asset Management & Custody
|
|
4. Invesco (XL, US) Asset Management & Custody
|
100
|
|
13
|
|
89
|
|
86
|
|
|
5. INTL FCStone (XXL, US) Investment Banking & Brokerage
|
|
5. INTL FCStone (XXL, US) Investment Banking & Brokerage
|
53
|
|
93
|
|
38
|
|
82
|
|
|
6. ADSC (XL, US) Consumer Finance
|
|
6. ADSC (XL, US) Consumer Finance
|
85
|
|
33
|
|
72
|
|
76
|
|
|
7. Ally Financial (XL, US) Consumer Finance
|
|
7. Ally Financial (XL, US) Consumer Finance
|
81
|
|
67
|
|
32
|
|
76
|
|
|
8. BlackRock (XXL, US) Asset Management & Custody
|
|
8. BlackRock (XXL, US) Asset Management & Custody
|
36
|
|
47
|
|
91
|
|
75
|
|
|
9. FirstCash (XL, US) Consumer Finance
|
|
9. FirstCash (XL, US) Consumer Finance
|
40
|
|
69
|
|
58
|
|
74
|
|
|
10. Franklin Resources (XL, US) Asset Management & Custody
|
|
10. Franklin Resources (XL, US) Asset Management & Custody
|
97
|
|
1
|
|
72
|
|
70
|
|
May 1, 2025
Why popular stocks have low ratings
It’s easier said than done. When your stock drops, it’s easy to want to sell it and find a better performer. Think twice, or even three times, before trading. Those fees (especially the hidden ones) can eat up your gains.
Large companies - similar region as Discover Financial Services
| Similar Stocks |
VALUEVVV
|
GROWTHVV
|
SAFETYVV
|
COMBINED
|
|
1. Telephone and Data Systems (XL, US) Wireless Telecommunication
|
|
1. Telephone and Data Systems (XL, US) Wireless Telecommunication
|
58
|
|
95
|
|
78
|
|
100
|
|
|
2. Ensign Group (XL, US) Health Care Facilities
|
|
2. Ensign Group (XL, US) Health Care Facilities
|
59
|
|
71
|
|
89
|
|
100
|
|
|
3. First Republic Bank (XL, US) Regional Banks
|
|
3. First Republic Bank (XL, US) Regional Banks
|
100
|
|
59
|
|
93
|
|
100
|
|
|
4. Hub Group (XL, US) Air Freight & Logistics
|
|
4. Hub Group (XL, US) Air Freight & Logistics
|
72
|
|
73
|
|
98
|
|
100
|
|
|
5. Voya Financial (XL, US) Other Financial Services
|
|
5. Voya Financial (XL, US) Other Financial Services
|
99
|
|
16
|
|
92
|
|
100
|
|
|
6. PriceSmart (XL, US) Hypermarkets, Super Centers
|
|
6. PriceSmart (XL, US) Hypermarkets, Super Centers
|
83
|
|
51
|
|
91
|
|
100
|
|
|
7. Lithia Motors (XXL, US) Automotive Retail
|
|
7. Lithia Motors (XXL, US) Automotive Retail
|
100
|
|
93
|
|
65
|
|
100
|
|
|
8. World Fuel Services (XXL, US) Oil & Gas Refining
|
|
8. World Fuel Services (XXL, US) Oil & Gas Refining
|
91
|
|
69
|
|
74
|
|
100
|
|
|
9. Jones Lang LaSalle (XXL, US) Real Estate Services
|
|
9. Jones Lang LaSalle (XXL, US) Real Estate Services
|
66
|
|
88
|
|
97
|
|
100
|
|
|
10. Alphabet (XXL, US) Interactive Media & Services
|
|
10. Alphabet (XXL, US) Interactive Media & Services
|
73
|
|
53
|
|
95
|
|
100
|
|
May 1, 2025
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Mid sized companies - similar industry as Discover Financial Services
| Similar Stocks |
VALUEVVV
|
GROWTHVV
|
SAFETYVV
|
COMBINED
|
|
1. EZCORP (L, US) Consumer Finance
|
|
1. EZCORP (L, US) Consumer Finance
|
36
|
|
87
|
|
89
|
|
96
|
|
|
2. Green Dot (L, US) Consumer Finance
|
|
2. Green Dot (L, US) Consumer Finance
|
75
|
|
29
|
|
89
|
|
91
|
|
|
3. Atlanticus Holdings (M, US) Consumer Finance
|
|
3. Atlanticus Holdings (M, US) Consumer Finance
|
77
|
|
95
|
|
11
|
|
80
|
|
|
4. PROG (L, US) Consumer Finance
|
|
4. PROG (L, US) Consumer Finance
|
75
|
|
11
|
|
74
|
|
62
|
|
|
5. Nelnet (L, US) Consumer Finance
|
|
5. Nelnet (L, US) Consumer Finance
|
45
|
|
57
|
|
47
|
|
56
|
|
|
6. SLM (L, US) Consumer Finance
|
|
6. SLM (L, US) Consumer Finance
|
57
|
|
81
|
|
19
|
|
54
|
|
|
7. NerdWallet (M, US) Consumer Finance
|
|
7. NerdWallet (M, US) Consumer Finance
|
63
|
|
11
|
|
85
|
|
48
|
|
|
8. Encore Capital Group (L, US) Consumer Finance
|
|
8. Encore Capital Group (L, US) Consumer Finance
|
59
|
|
51
|
|
22
|
|
37
|
|
|
9. SoFi (L, US) Consumer Finance
|
|
9. SoFi (L, US) Consumer Finance
|
9
|
|
99
|
|
27
|
|
33
|
|
|
10. PRA (L, US) Consumer Finance
|
|
10. PRA (L, US) Consumer Finance
|
51
|
|
31
|
|
46
|
|
32
|
|
May 1, 2025
Mid sized companies - similar region as Discover Financial Services
| Similar Stocks |
VALUEVVV
|
GROWTHVV
|
SAFETYVV
|
COMBINED
|
|
1. Cal-Maine Foods (L, US) Packaged Foods & Meats
|
|
1. Cal-Maine Foods (L, US) Packaged Foods & Meats
|
80
|
|
85
|
|
100
|
|
100
|
|
|
2. TEGNA (L, US) Broadcasting
|
|
2. TEGNA (L, US) Broadcasting
|
89
|
|
85
|
|
90
|
|
100
|
|
|
3. AdvanSix (L, US) Commodity Chemicals
|
|
3. AdvanSix (L, US) Commodity Chemicals
|
97
|
|
39
|
|
87
|
|
100
|
|
|
4. Phibro Animal Health (L, US) Pharmaceuticals
|
|
4. Phibro Animal Health (L, US) Pharmaceuticals
|
96
|
|
75
|
|
80
|
|
100
|
|
|
5. USANA Health Sciences (L, US) Personal Products
|
|
5. USANA Health Sciences (L, US) Personal Products
|
72
|
|
57
|
|
98
|
|
100
|
|
|
6. Bio-Techne (L, US) Life Sciences Tools & Services
|
|
6. Bio-Techne (L, US) Life Sciences Tools & Services
|
68
|
|
78
|
|
91
|
|
100
|
|
|
7. CONMED (L, US) Health Care Equipment
|
|
7. CONMED (L, US) Health Care Equipment
|
98
|
|
47
|
|
76
|
|
100
|
|
|
8. Hooker Furniture (M, US) Home Furnishings
|
|
8. Hooker Furniture (M, US) Home Furnishings
|
94
|
|
92
|
|
61
|
|
100
|
|
|
9. Axway Software (M, US) Application Software
|
|
9. Axway Software (M, US) Application Software
|
100
|
|
59
|
|
91
|
|
100
|
|
|
10. Johnson Outdoors (M, US) Leisure Products
|
|
10. Johnson Outdoors (M, US) Leisure Products
|
87
|
|
85
|
|
87
|
|
100
|
|
May 1, 2025
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