More stocks to consider
Alternative stocks to Discover Financial Services (NYSE:DFS)
These are the alternatives to Discover Financial Services that fall within the same industry, Consumer Finance, or region, USA.
How to read the ranks
For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. The higher the rank, the better the stock performs than its peers. And, we do this for six investment strategies:
Value - shows how good of a value the stock is. Green is "inexpensive"; red is "expensive".
Growth - shows a company's growth potential. Green is "high growth" expected; red is "tough times ahead".
Safety - relates to the amount of debt a company has. Green is low debt level; red is high debt level.
Combined Financial - this isn't an average of the first three ranks but rather a consolidated view across several financial indicators. Green = good; red = tread carefully.
(NEW) Sentiment - quantifies professional analyst ratings and holdings as well as market pulse. Green = positive sentiment; red = skepticism (Only available to Premium Subscribers).
(NEW) 360° View - the ultimate rating with all financial and non-financial indicators.
See Discover Financial Services Performance
Discover Financial Services stock research in summary
discover.com
Discover Financial Services shares are more expensive than other comparable stocks. They show above average growth and are safely financed, but are poor value. We recommend evaluating whether the future of the company Discover Financial Services is really as positive as the high price of the shares suggests. If you come to the conclusion that the future for this company is only average, that could be a reason to sell this share.
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| Country |
USA |
| Industry |
Consumer Finance |
| Index |
|
| Size class |
X-Large |
Large companies - similar industry as Discover Financial Services
| Similar Stocks |
 VALUEVVV
|
 GROWTHVV
|
 SAFETYVV
|
 COMBINED
|
|
1. Voya Financial (XL, US) Other Financial Services
|
|
1. Voya Financial (XL, US) Other Financial Services
|
93
|
|
41
|
|
67
|
|
100
|
|
|
2. Synchrony Financial (XXL, US) Consumer Finance
|
|
2. Synchrony Financial (XXL, US) Consumer Finance
|
83
|
|
53
|
|
94
|
|
98
|
|
|
3. Invesco (XL, US) Asset Management & Custody
|
|
3. Invesco (XL, US) Asset Management & Custody
|
100
|
|
7
|
|
87
|
|
89
|
|
|
4. ADSC (XL, US) Consumer Finance
|
|
4. ADSC (XL, US) Consumer Finance
|
87
|
|
35
|
|
67
|
|
82
|
|
|
5. FirstCash (XL, US) Consumer Finance
|
|
5. FirstCash (XL, US) Consumer Finance
|
44
|
|
65
|
|
64
|
|
79
|
|
|
6. CME Group (XL, US) Financial Exchanges & Data
|
|
6. CME Group (XL, US) Financial Exchanges & Data
|
24
|
|
57
|
|
98
|
|
77
|
|
|
7. Capital One (XXL, US) Consumer Finance
|
|
7. Capital One (XXL, US) Consumer Finance
|
29
|
|
71
|
|
74
|
|
72
|
|
|
8. INTL FCStone (XXL, US) Investment Banking & Brokerage
|
|
8. INTL FCStone (XXL, US) Investment Banking & Brokerage
|
59
|
|
81
|
|
35
|
|
71
|
|
|
9. Stifel Financial (XL, US) Investment Banking & Brokerage
|
|
9. Stifel Financial (XL, US) Investment Banking & Brokerage
|
77
|
|
49
|
|
49
|
|
69
|
|
|
10. Franklin Resources (XL, US) Asset Management & Custody
|
|
10. Franklin Resources (XL, US) Asset Management & Custody
|
95
|
|
1
|
|
73
|
|
66
|
|
May 22, 2025
Why popular stocks have low ratings
It’s easier said than done. When your stock drops, it’s easy to want to sell it and find a better performer. Think twice, or even three times, before trading. Those fees (especially the hidden ones) can eat up your gains.
Large companies - similar region as Discover Financial Services
| Similar Stocks |
VALUEVVV
|
GROWTHVV
|
SAFETYVV
|
COMBINED
|
|
1. Yum! (XL, US) Restaurants
|
|
1. Yum! (XL, US) Restaurants
|
74
|
|
77
|
|
64
|
|
100
|
|
|
2. Jones Lang LaSalle (XXL, US) Real Estate Services
|
|
2. Jones Lang LaSalle (XXL, US) Real Estate Services
|
66
|
|
82
|
|
97
|
|
100
|
|
|
3. Mueller Industries (XL, US) Industrial Machinery
|
|
3. Mueller Industries (XL, US) Industrial Machinery
|
75
|
|
91
|
|
100
|
|
100
|
|
|
4. ResMed (XL, US) Health Care Equipment
|
|
4. ResMed (XL, US) Health Care Equipment
|
54
|
|
85
|
|
88
|
|
100
|
|
|
5. First Republic Bank (XL, US) Regional Banks
|
|
5. First Republic Bank (XL, US) Regional Banks
|
100
|
|
59
|
|
93
|
|
100
|
|
|
6. Cognizant Technology (XXL, US) IT Consulting & oth. Services
|
|
6. Cognizant Technology (XXL, US) IT Consulting & oth. Services
|
96
|
|
57
|
|
95
|
|
100
|
|
|
7. Alphabet (XXL, US) Interactive Media & Services
|
|
7. Alphabet (XXL, US) Interactive Media & Services
|
80
|
|
63
|
|
98
|
|
100
|
|
|
8. Fluor (XXL, US) Construction & Engineering
|
|
8. Fluor (XXL, US) Construction & Engineering
|
87
|
|
73
|
|
100
|
|
100
|
|
|
9. Voya Financial (XL, US) Other Financial Services
|
|
9. Voya Financial (XL, US) Other Financial Services
|
93
|
|
41
|
|
67
|
|
100
|
|
|
10. Plains GP Holdings (XXL, US) Oil & Gas Transportation
|
|
10. Plains GP Holdings (XXL, US) Oil & Gas Transportation
|
87
|
|
100
|
|
71
|
|
100
|
|
May 22, 2025
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Mid sized companies - similar industry as Discover Financial Services
| Similar Stocks |
VALUEVVV
|
GROWTHVV
|
SAFETYVV
|
COMBINED
|
|
1. EZCORP (L, US) Consumer Finance
|
|
1. EZCORP (L, US) Consumer Finance
|
50
|
|
83
|
|
98
|
|
98
|
|
|
2. Green Dot (L, US) Consumer Finance
|
|
2. Green Dot (L, US) Consumer Finance
|
77
|
|
47
|
|
89
|
|
94
|
|
|
3. SLM (L, US) Consumer Finance
|
|
3. SLM (L, US) Consumer Finance
|
49
|
|
91
|
|
20
|
|
60
|
|
|
4. Atlanticus Holdings (M, US) Consumer Finance
|
|
4. Atlanticus Holdings (M, US) Consumer Finance
|
45
|
|
93
|
|
15
|
|
59
|
|
|
5. PROG (L, US) Consumer Finance
|
|
5. PROG (L, US) Consumer Finance
|
81
|
|
7
|
|
71
|
|
57
|
|
|
6. Nelnet (L, US) Consumer Finance
|
|
6. Nelnet (L, US) Consumer Finance
|
51
|
|
53
|
|
43
|
|
53
|
|
|
7. PRA (L, US) Consumer Finance
|
|
7. PRA (L, US) Consumer Finance
|
71
|
|
23
|
|
57
|
|
50
|
|
|
8. Encore Capital Group (L, US) Consumer Finance
|
|
8. Encore Capital Group (L, US) Consumer Finance
|
57
|
|
65
|
|
19
|
|
45
|
|
|
9. NerdWallet (M, US) Consumer Finance
|
|
9. NerdWallet (M, US) Consumer Finance
|
51
|
|
27
|
|
80
|
|
41
|
|
|
10. Upstart (M, US) Consumer Finance
|
|
10. Upstart (M, US) Consumer Finance
|
5
|
|
100
|
|
8
|
|
26
|
|
May 22, 2025
Mid sized companies - similar region as Discover Financial Services
| Similar Stocks |
VALUEVVV
|
GROWTHVV
|
SAFETYVV
|
COMBINED
|
|
1. Cal-Maine Foods (L, US) Packaged Foods & Meats
|
|
1. Cal-Maine Foods (L, US) Packaged Foods & Meats
|
72
|
|
93
|
|
100
|
|
100
|
|
|
2. Phibro Animal Health (L, US) Pharmaceuticals
|
|
2. Phibro Animal Health (L, US) Pharmaceuticals
|
94
|
|
85
|
|
67
|
|
100
|
|
|
3. Bio-Techne (L, US) Life Sciences Tools & Services
|
|
3. Bio-Techne (L, US) Life Sciences Tools & Services
|
74
|
|
51
|
|
91
|
|
100
|
|
|
4. USANA Health Sciences (L, US) Personal Products
|
|
4. USANA Health Sciences (L, US) Personal Products
|
67
|
|
63
|
|
98
|
|
100
|
|
|
5. Nature's Sunshine (M, US) Personal Products
|
|
5. Nature's Sunshine (M, US) Personal Products
|
65
|
|
63
|
|
100
|
|
100
|
|
|
6. Portland General Electric (L, US) Electric Utilities
|
|
6. Portland General Electric (L, US) Electric Utilities
|
100
|
|
35
|
|
91
|
|
100
|
|
|
7. National Fuel Gas (L, US) Gas Utilities
|
|
7. National Fuel Gas (L, US) Gas Utilities
|
53
|
|
99
|
|
81
|
|
100
|
|
|
8. Axway Software (M, US) Application Software
|
|
8. Axway Software (M, US) Application Software
|
100
|
|
41
|
|
93
|
|
100
|
|
|
9. NW Natural (L, US) Gas Utilities
|
|
9. NW Natural (L, US) Gas Utilities
|
93
|
|
83
|
|
63
|
|
100
|
|
|
10. Taboola.com (L, US) Interactive Media & Services
|
|
10. Taboola.com (L, US) Interactive Media & Services
|
90
|
|
25
|
|
81
|
|
100
|
|
May 22, 2025
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