Introduction to stock investing
Take care of your own finances because nobody will care about your money as much as you do.

That's why you should do your own stock investing! If you choose to use a third party advisor, you only incur more costs but not more profit. This is also what the famous British TV satirist, John Oliver, says.

We can help you save money by making self-directed investing less time consuming and less risky. We make Do-it-Yourself investing simple and transparent, without the usual conflicts of interest associated with a financial advisor.

Interested? Then, we recommend you invest in stocks because, in the long run, stocks will give you the best returns:

Learn about the benefits of the Obermatt method here

Ready to start? Visit our How-To section for an easy step-by-step guide to picking and investing in stocks.

Why your own stock portfolio?

In the short term, you’re most likely safest by putting your money into a savings account. But, in the long term, you could choose an index fund or create your own stock portfolio. Investing in stocks will give you the highest potential to grow your money. It is not as difficult as you might think. You just have to select a new stock from time to time:

You could also buy into an index fund. This is indeed a good solution, but not the best as index funds bias to more expensive stocks and the largest capitalized companies. Learn why it’s better to invest in your own stocks than in an index fund.

How Obermatt Supports You

Obermatt analyzes over 10,000 stocks and almost 100 indexes worldwide. The Obermatt Rank Method based on the investment metrics of value, growth, and security, lets you immediately recognize which stocks are good long-term stocks to buy.

Swatch stock research in summary - Example

Swatch shares have a BUY rating. They are safely financed and show above average growth but are bad value. We recommend buying and holding Swatch shares.

Latest Obermatt Ranks

Value Rank
Growth Rank
Safety Rank
Combined Rank
Country Switzerland
Industry Apparel, Accessories, Luxury
Index SMI, SPI
Size class XX-Large

In addition, Obermatt publishes weekly Top 10 Stock lists from which you can select stocks with little effort and prior knowledge. To ensure that you receive the latest stock lists, subscribe to our free Obermatt Stock Update.

The advantages of the Obermatt method

The Obermatt method is based on financial facts because we exclude subjective judgments and stock market hype from our analysis. In addition, Obermatt is concerned only with stock fundamental analysis and not with the management of your money. There is no conflict of interest because Obermatt remains independent from your money. For this important reason, we can provide you with the best possible equity research and stock analysis.

And the performance of the Obermatt Analysis?

Top 10 Performance


Since the start of the publication of the Obermatt Top 10 listings, we analyze the returns of our Top 10 stocks and compare them with the returns of index funds. The balance is positive. We also present the top 10 returns as a rank and publish the results for each Top 10 market individually on our portfolio page.

Our own performance

We also buy the stocks that we recommend and document our purchases on our blog. We publish the returns form our own portfolio annually.

Caution with past performance

Do not look solely at past performance. For a statistically well-founded statement, all kinds of upsurges and economic crises would already have had to been taken into account. Wikipedia has cited only two dozen major crises since the beginning of industrialization 250 years ago. You can imagine how long it would take for one of these events to have a profound effect on investment performance. Because this is not the case you cannot trust past performance. Our performance figures are provided only for the sake of completeness and because people always like to ask about it.

We invest in our stock tips ourselves and openly publish the returns of our portfolio. That's how much we believe in our stock research. Subscribe to the top 10 stocks for 100 markets conveniently by e-mail.

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