August 5, 2016

The stock market is boring but stocks are not

Here is something you won’t hear too often from stock analysts like myself: the stock market is boring. It’s boring because what’s one person’s gain is another person’s loss. It’s a zero-sum game. At least this is the case if you want to achieve an above-average return because this always requires someone to suffer a loss to fuel your gain.

This is boring, isn’t it? We prefer to create something new and not take something away from others.

Since Obermatt CEO Dr. Hermann Stern is bored by stock markets, he prefers to sit in his garden under his cherry blossom tree and not in front of a computer screen, as you can see in this video.

Why does he sit in front of a camera to buy a stock each week when he actually finds stock markets quite boring? Very simple: The stocks themselves are exciting even when the markets are boring. Behind each stock, there is an interesting company and each stock purchase makes him part of that company.

Since he is primarily interested in the companies and not the market, he hardly touches upon the subjects of irrational emotions, unbelievable swings in stock prices and dubious secret tips in the markets. He would much rather focus exclusively on the companies themselves.

By using the Obermatt rankings, you can quickly find the economically-interesting stocks based on their financial performance. This is a good starting point to find investments and that’s how he personally finds stocks to buy as well.

This way stock investing is actually fun. It doesn’t take much time to find good investment opportunities. Dr. Stern recommends that you start using this method too.

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