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Stock Research: Viaplay

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

Viaplay

STO:VPLAY B SE0012116390
70
  • Value
    48
  • Growth
    97
  • Safety
    Safety
    44
  • Combined
    84
  • Sentiment
    38
  • 360° View
    360° View
    70
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Company Description

Viaplay Group AB (publ), formerly Nordic Entertainment Group AB, is a Sweden-based entertainment company. The Company provides broadcast television (TV) and streaming services in Scandinavia trough satellite pay-tv platforms, TV channels and video streaming services, commercial free-TV channels, commercial radio networks and a bundled TV. The Company also creates and distributes TV shows, commercials, feature films and branded content and manages social media talent. Furthermore, the Company acquires and distributes content rights to broadcasters, streamers and distributors. The Company also operates production companies in Europe and sell content to customers worldwide. The majority of the licenses of the Company are held in the United Kingdom.

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ANALYSIS: With an Obermatt 360° View of 70 (better than 70% compared with alternatives), overall professional sentiment and financial characteristics for the stock Viaplay are above average. The 360° View is based on consolidating four consolidated indicators, with three out of four indicators below average for Viaplay. The consolidated Growth Rank has a good rank of 97, which means that the company experiences above-average growth momentum when looking at financial metrics such as revenue, profit, and invested capital growth, as well as stock returns. It ranks higher than 97% of competitors in the same industry. The other indicators are below average, namely the Value, Safety, and Sentiment Ranks.The Value Rank at 48 means that the share price of Viaplay is on the high side compared with its peers regarding revenues, profits, and invested capital. The stock price is higher than for 52% of alternative stocks in the same industry. The consolidated Safety Rank has a riskier rank of 44, which means that the company has a riskier financing structure than 56% comparable companies when looking at the amount of its debt, its refinancing requirements, and its ability to service debt. The consolidated Sentiment Rank also has a low rank of 38, indicating professional investors are more pessimistic about the stock than for 62% of alternative investment opportunities. ...read more

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Strongest Rank Dividend Yield
Weakest Rank Stock Returns
Country Sweden
Industry Broadcasting
Size Small
Website viaplaygroup.com
Index
Viaplay stock price by TradingView. Not sourced by Obermatt.
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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 26-Mar-2026.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Value
Identifies how good a value the stock is.
Good Value Expensive
Combined
Consolidated view across Value, Growth, and Safety.
Good Tread Carefully
Growth
Shows a company's growth potential.
High Growth Tough Times
Sentiment
Shows what the market thinks of a stock.
Positive Sentiment Skepticism
Safety
Safety
Assesses how financially secure a company is.
Well-Financed High Leverage
360° View
360° View
Holistic stock analysis: all key non-/financial metrics
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Detailed and Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history. Unlock the analysis.

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Metrics Current 2025 2024 2023
Value
48 60 67 9
Growth
97 48 7 41
Safety
Safety
44 33 47 53
Sentiment
38 4 1 46
360° View
360° View
70 26 8 17
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Metrics Current 2025 2024 2023
Analyst Opinions
23 3 1 5
Opinions Change
50 28 15 50
Pro Holdings
n/a 1 8 99
Market Pulse
15 9 1 40
Sentiment
38 4 1 46
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Metrics Current 2025 2024 2023
Value
48 60 67 9
Growth
97 48 7 41
Safety Safety
44 33 47 53
Combined
84 35 29 21
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Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
91 97 100 45
Price vs. Earnings (P/E)
97 3 92 5
Price vs. Book (P/B)
19 83 94 27
Dividend Yield
1 1 1 1
Value
48 60 67 9
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Metrics Current 2025 2024 2023
Revenue Growth
94 6 8 88
Profit Growth
14 77 1 12
Capital Growth
78 98 98 93
Stock Returns
99 12 1 7
Growth
97 48 7 41
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Metrics Current 2025 2024 2023
Leverage
18 5 46 22
Refinancing
96 100 100 79
Liquidity
22 4 6 70
Safety Safety
44 33 47 53

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Frequently Asked
Questions

The only positive is high growth. The stock is expensive (low Value Rank), risky to finance, and carries critical professional sentiment. This is a risky proposition. Avoid unless you have exceptional conviction that the growth alone will overcome the price and financial risks.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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