Stock Research: Kogan.com

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

Kogan.com

ASX:KGN AU000000KGN2
24
  • Value
    28
  • Growth
    43
  • Safety
    Safety
    52
  • Combined
    34
  • Sentiment
    28
  • 360° View
    360° View
    24
Unlock
What factors are driving this 360° View?
Subscribe to View
Company Description

Kogan.com Limited is a portfolio of retail and services businesses. It operates in retail, telecommunications, internet, insurance, home finances, utilities, vehicles, and travel, with brands including Kogan, Dick Smith, and Mighty Ape. It primarily operates in Australia. In the last fiscal year, the company had a market cap of $259 million, profits of $112 million, and revenue of $306 million. The number of employees is not available.

more

ANALYSIS: With an Obermatt 360° View of 24 (better than 24% compared with alternatives), overall professional sentiment and financial characteristics for the stock Kogan.com are critical, mostly below average. The 360° View is based on consolidating four consolidated indicators, with three out of four metrics below average for Kogan.com. The only rank that is above average is the consolidated Safety Rank at 52, which means that the company has a financing structure that is safer than those of 52% comparable companies when looking at the amount of its debt, its refinancing requirements, and its ability to service debt. But the Value, Growth and Sentiment Ranks are all below average. The consolidated Value Rank has a less desirable rank of 28, which means that the share price of Kogan.com is on the high side compared with typical size in indicators such as revenues, profits, and invested capital. The consolidated Growth Rank also has a low rank of 43, which implies that the company exhibits below-average growth momentum when looking at financial metrics such as revenue, profit, and invested capital growth as well as stock returns. Finally, the consolidated Sentiment Rank is also low at a rank of 28, which means that professional investors are more pessimistic about the stock than for 72% of alternative investment opportunities. While Safety is strong, it’s not the most critical indicator, so we suggest proceeding with caution if you are considering this stock. ...read more

more
Index
Similar Add to Watchlist Similar See Similar Stocks
The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 10-Aug-2026.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Detailed and Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history. Unlock the analysis.

Unlock Ranks

Unlock all 15 detailed ranks and historical data for 6,500+ stocks.

Subscribe to Unlock
Metrics Current 2025 2024 2023
Value
28 53 17 21
Growth
43 39 100 3
Safety
Safety
52 56 44 53
Sentiment
28 16 5 12
360° View
360° View
24 25 25 1
Unlock Similar Stocks

Unlock all 15 detailed ranks and historical data for 6,500+ stocks.

Subscribe to Unlock
Metrics Current 2025 2024 2023
Analyst Opinions
39 3 1 24
Opinions Change
50 5 17 50
Pro Holdings
n/a 39 8 63
Market Pulse
41 82 59 13
Sentiment
28 16 5 12
Unlock Similar Stocks

Unlock all 15 detailed ranks and historical data for 6,500+ stocks.

Subscribe to Unlock
Metrics Current 2025 2024 2023
Value
28 53 17 21
Growth
43 39 100 3
Safety Safety
52 56 44 53
Combined
34 49 58 4
Unlock Similar Stocks

Unlock all 15 detailed ranks and historical data for 6,500+ stocks.

Subscribe to Unlock
Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
38 45 38 51
Price vs. Earnings (P/E)
26 47 5 23
Price vs. Book (P/B)
13 26 32 30
Dividend Yield
69 85 32 25
Value
28 53 17 21
Unlock Similar Stocks

Unlock all 15 detailed ranks and historical data for 6,500+ stocks.

Subscribe to Unlock
Metrics Current 2025 2024 2023
Revenue Growth
50 65 68 51
Profit Growth
27 52 96 6
Capital Growth
34 55 88 32
Stock Returns
64 17 95 3
Growth
43 39 100 3
Unlock Similar Stocks

Unlock all 15 detailed ranks and historical data for 6,500+ stocks.

Subscribe to Unlock
Metrics Current 2025 2024 2023
Leverage
68 73 81 42
Refinancing
23 46 50 68
Liquidity
48 37 4 42
Safety Safety
52 56 44 53

Similar Stocks

Discover high‑ranked alternatives to Kogan.com and broaden your portfolio horizons.

West African Resources

ASX:WAF
Country: Australia
Industry: Gold Production
Size: Medium
Full Stock Analysis

Hyundai Home Shopping Network

KSC:057050
Country: South Korea
Industry: Internet Retail
Size: Medium
Full Stock Analysis

Kohnan Shoji

TYO:7516
Country: Japan
Industry: Home Improvement Retail
Size: Large
Full Stock Analysis

K's Holdings

TYO:8282
Country: Japan
Industry: Electronics Retail
Size: Large
Full Stock Analysis

Frequently Asked
Questions

The only above-average rank is Safety. All other ranks (Value, Growth, and Sentiment) are below average. As Safety is the least critical rank, there are few positive facts to support this stock.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

Become an Obermatt subscriber and see all of the similar stocks here.

The Obermatt Advantage

Ready to Elevate Your Investing?
Get Started Today

Choose the Obermatt subscription that best fits your needs.


30-day money back guarantee. Your subscription will renew until you cancel it, which you can do at any time.

What Our Customers Say

See how Obermatt improved their investing: