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Stock Research: Harte Hanks

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

Harte Hanks

NYSE:HHS US4161962026
59
  • Value
    60
  • Growth
    47
  • Safety
    Safety
    92
  • Combined
    81
  • Sentiment
    16
  • 360° View
    360° View
    59
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Company Description

Harte Hanks, Inc., together with its subsidiaries, is a global customer experience company. The Company operates through four segments: Marketing Services; Customer Care, Sales Service, and Fulfillment & Logistics Services. Marketing Services segment leverages data, insight, and experience to support clients as they engage customers through digital, traditional, and emerging channels. Customer Care segment offers responsive contact center solutions, which use real-time data to interact with each customer. Customer contacts are handled through phone, e-mail, social media, text messaging, chat, and digital self-service support. Fulfillment & Logistics segment comprises mail, product fulfillment, and logistics services. It offers a variety of product fulfillment solutions, including printing on demand, managing product recalls, and distributing literature and promotional products. It is also a third-party logistics and freight optimization provider in the United States.

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Strongest Rank Dividend Yield
Weakest Rank Profit Growth
Country USA
Industry Advertising
Size X-Small
Website hartehanks.com
Index
NASDAQ
Harte Hanks stock price by TradingView. Not sourced by Obermatt.
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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 18-Dec-2025.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Value
Identifies how good a value the stock is.
Good Value Expensive
Combined
Consolidated view across Value, Growth, and Safety.
Good Tread Carefully
Growth
Shows a company's growth potential.
High Growth Tough Times
Sentiment
Shows what the market thinks of a stock.
Positive Sentiment Skepticism
Safety
Safety
Assesses how financially secure a company is.
Well-Financed High Leverage
360° View
360° View
Holistic stock analysis: all key non-/financial metrics
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Detailed and Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history. Unlock the analysis.

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Metrics Current 2024 2023 2022
Value
60 86 75 93
Growth
47 7 33 17
Safety
Safety
92 100 100 88
Sentiment
16 8 53 35
360° View
360° View
59 43 86 63
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Metrics Current 2024 2023 2022
Analyst Opinions
79 79 78 54
Opinions Change
50 50 50 50
Pro Holdings
n/a 4 77 79
Market Pulse
3 1 5 8
Sentiment
16 8 53 35
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Metrics Current 2024 2023 2022
Value
60 86 75 93
Growth
47 7 33 17
Safety Safety
92 100 100 88
Combined
81 80 89 83
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Metrics Current 2024 2023 2022
Price vs. Sales (P/S)
91 95 85 95
Price vs. Earnings (P/E)
93 96 93 100
Price vs. Book (P/B)
65 81 74 97
Dividend Yield
1 1 1 1
Value
60 86 75 93
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Metrics Current 2024 2023 2022
Revenue Growth
31 7 17 1
Profit Growth
100 14 4 10
Capital Growth
39 47 97 37
Stock Returns
23 15 17 100
Growth
47 7 33 17
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Metrics Current 2024 2023 2022
Leverage
63 75 68 70
Refinancing
93 96 93 99
Liquidity
98 100 89 27
Safety Safety
92 100 100 88

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Frequently Asked
Questions

This stock is a good value with safe financing, but has low growth and negative sentiment. It is a good option for a cautious value investor looking for stability but who can tolerate low momentum and skeptical professional opinion.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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