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Stock Research: British American Tobacco

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

British American Tobacco

LSE:BATS GB0002875804
69
  • Value
    49
  • Growth
    94
  • Safety
    Safety
    62
  • Combined
    84
  • Sentiment
    29
  • 360° View
    360° View
    69
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Company Description

British American Tobacco p.l.c. is a consumer goods company providing tobacco and nicotine products. It operates in the Vapor, Tobacco Heating Products (THPs), Modern Oral, Traditional Oral and Combustible cigarettes industries and owns brands such as Vuse, glo, Velo, Grizzly, Dunhill, Kent, Lucky Strike, Pall Mall, Rothmans, Newport, Natural American Spirit, Camel, Vogue, Viceroy, Kool, Peter Stuyvesant, Craven A, State Express 555 and Shuang Xi. The company operates in the United States, Asia Pacific Middle East and Africa, Americas and Europe. In the last fiscal year, the company had a market cap of $112,528 million, profits of $26,645 million, and revenue of $32,362 million, with 48,989 employees.

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ANALYSIS: With an Obermatt 360° View of 69 (better than 69% compared with alternatives), overall professional sentiment and financial characteristics for the stock British American Tobacco are above average. The 360° View is based on consolidating four consolidated indicators, with half of the metrics below and half above average for British American Tobacco. The consolidated Growth Rank has a good rank of 94, which means that the company experiences above-average growth momentum when looking at financial metrics such as revenue, profit, and invested capital growth as well as stock returns. This means that growth is higher than for 94% of competitors in the same industry. In addition, the consolidated Safety Rank has a safer rank of 62 which means that the company has a financing structure that is safer than 62% comparable companies when looking at the amount of its debt, its refinancing requirements, and its ability to service debt. But the consolidated Value Rank has a less desirable rank of 49 which means that the share price of British American Tobacco is on the higher side compared with typical size in indicators such as revenues, profits, and invested capital. This means that the stock price is higher than for 51% of alternative stocks in the same industry. The consolidated Sentiment Rank also has a low rank of 29, which means that professional investors are more pessimistic about the stock than for 71% of alternative investment opportunities. ...read more

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Strongest Rank Market Pulse
Weakest Rank Profit Growth
Country United Kingdom
Industry Tobacco
Size XX-Large
Website bat.com
Index
FTSE All Shares
FTSE 100
FTSE 350
JSE All Shares
British American Tobacco stock price by TradingView. Not sourced by Obermatt.
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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 19-Mar-2026.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Value
Identifies how good a value the stock is.
Good Value Expensive
Combined
Consolidated view across Value, Growth, and Safety.
Good Tread Carefully
Growth
Shows a company's growth potential.
High Growth Tough Times
Sentiment
Shows what the market thinks of a stock.
Positive Sentiment Skepticism
Safety
Safety
Assesses how financially secure a company is.
Well-Financed High Leverage
360° View
360° View
Holistic stock analysis: all key non-/financial metrics
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Detailed and Historical Ranks

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Metrics Current 2025 2024 2023
Value
49 73 82 83
Growth
94 55 15 35
Safety
Safety
62 33 32 31
Sentiment
29 55 20 87
360° View
360° View
69 65 14 75
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Metrics Current 2025 2024 2023
Analyst Opinions
22 45 67 75
Opinions Change
50 46 6 17
Pro Holdings
n/a 62 40 96
Market Pulse
5 62 43 72
Sentiment
29 55 20 87
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Metrics Current 2025 2024 2023
Value
49 73 82 83
Growth
94 55 15 35
Safety Safety
62 33 32 31
Combined
84 58 29 49
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Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
43 9 18 20
Price vs. Earnings (P/E)
31 82 95 91
Price vs. Book (P/B)
37 64 80 82
Dividend Yield
85 100 100 100
Value
49 73 82 83
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Metrics Current 2025 2024 2023
Revenue Growth
47 33 4 43
Profit Growth
100 29 64 10
Capital Growth
48 61 62 67
Stock Returns
78 87 1 69
Growth
94 55 15 35
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Metrics Current 2025 2024 2023
Leverage
50 42 52 50
Refinancing
42 22 23 17
Liquidity
70 56 38 37
Safety Safety
62 33 32 31

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Frequently Asked
Questions

The company has high growth and safe financing but is expensive (low Value Rank) and has low market sentiment. This is a warning that the stock may be too expensive. This is for an experienced growth investor willing to risk overpaying, but only after conducting thorough research on future growth potential.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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