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Stock Research: BHG Group AB

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

BHG Group AB

STO:BHG SE0010948588
75
  • Value
    41
  • Growth
    41
  • Safety
    Safety
    60
  • Combined
    44
  • Sentiment
    99
  • 360° View
    360° View
    75
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Company Description

BHG Group AB, formerly Bygghemma Group First AB, is a Sweden-based online provider of home improvement products. The Company’s operations comprise two segments: DIY and Home furnishing. The DIY segment includes do it yourself products for home and garden improvement. It comprises such online stores as bygghemma.se, netrauta.fi, taloon.com, frishop.dk, badshop.se, talotarvike.com, stonefactory.se, golvpoolen.se, lindstromsbad.se, vitvaruexperten.se, tvexperten.se, among others, as well as showrooms. The Home furnishing segment sells furniture and decor. It includes such online stores as trademax.se, chilli.se, kodin.fi, furniturebox.se, myhomemobler.dk and wegot.se, among others, as well as showrooms. The Company operates in Sweden, Finland, Norway and Denmark.

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ANALYSIS: With an Obermatt 360° View of 75 (better than 75% compared with alternatives) for 2026, overall professional sentiment and financial characteristics for the stock BHG Group AB are very positive. The 360° View is based on consolidating four consolidated indicators, with half below and half above average for BHG Group AB. The consolidated Sentiment Rank has a good rank of 99, which means that professional investors are more optimistic about the stock than for 99% of alternative investment opportunities. It also rates well regarding its financing structure, with the consolidated Safety Rank at 60 or better than 60% of its peers when looking at the amount of its debt, its refinancing requirements, and its ability to service debt. But the stock is expensive and expects low growth. The consolidated Value Rank is only 41, meaning that the share price of BHG Group AB is on the high side, compared with indicators such as revenues, profits, and invested capital. The company exhibits below-average growth momentum when looking at financial metrics such as revenue, profit, invested capital growth,and stock returns, with its Growth Rank at 41. ...read more

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Strongest Rank Dividend Yield
Weakest Rank Sentiment
Country Sweden
Industry Home Improvement Retail
Size Small
Website wearebhg.com
Index
Sound Pay Europe
BHG Group AB stock price by TradingView. Not sourced by Obermatt.
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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 7-May-2026.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Value
Identifies how good a value the stock is.
Good Value Expensive
Combined
Consolidated view across Value, Growth, and Safety.
Good Tread Carefully
Growth
Shows a company's growth potential.
High Growth Tough Times
Sentiment
Shows what the market thinks of a stock.
Positive Sentiment Skepticism
Safety
Safety
Assesses how financially secure a company is.
Well-Financed High Leverage
360° View
360° View
Holistic stock analysis: all key non-/financial metrics
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Detailed and Historical Ranks

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Metrics Current 2025 2024 2023
Value
41 45 42 39
Growth
41 82 1 65
Safety
Safety
60 22 58 58
Sentiment
99 65 24 3
360° View
360° View
75 50 6 25
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Metrics Current 2025 2024 2023
Analyst Opinions
72 76 33 27
Opinions Change
94 77 50 50
Pro Holdings
n/a 58 51 22
Market Pulse
63 15 5 4
Sentiment
99 65 24 3
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Metrics Current 2025 2024 2023
Value
41 45 42 39
Growth
41 82 1 65
Safety Safety
60 22 58 58
Combined
44 48 12 57
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Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
54 41 75 54
Price vs. Earnings (P/E)
28 23 7 47
Price vs. Book (P/B)
84 69 87 56
Dividend Yield
1 65 1 1
Value
41 45 42 39
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Metrics Current 2025 2024 2023
Revenue Growth
58 68 1 56
Profit Growth
31 86 4 50
Capital Growth
52 29 28 93
Stock Returns
55 91 38 19
Growth
41 82 1 65
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Metrics Current 2025 2024 2023
Leverage
87 74 77 34
Refinancing
46 21 68 45
Liquidity
28 22 23 82
Safety Safety
60 22 58 58

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Frequently Asked
Questions

The value case is weak (expensive and low Growth Rank), but sentiment is strong and financing is safe. This scenario may indicate future growth not yet in current financials. This is a speculative choice for investors with a high-risk appetite who are betting on the positive sentiment and safe financing to sustain a long-term turnaround.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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