Stock Research: Viaplay

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Viaplay

STO:VPLAY B SE0012116390
32
  • Value
    43
  • Growth
    61
  • Safety
    Safety
    47
  • Combined
    53
  • Sentiment
    24
  • 360° View
    360° View
    32
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Company Description

Viaplay Group AB (publ), formerly Nordic Entertainment Group AB, is a Sweden-based entertainment company. The Company provides broadcast television (TV) and streaming services in Scandinavia trough satellite pay-tv platforms, TV channels and video streaming services, commercial free-TV channels, commercial radio networks and a bundled TV. The Company also creates and distributes TV shows, commercials, feature films and branded content and manages social media talent. Furthermore, the Company acquires and distributes content rights to broadcasters, streamers and distributors. The Company also operates production companies in Europe and sell content to customers worldwide. The majority of the licenses of the Company are held in the United Kingdom.

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ANALYSIS: With an Obermatt 360° View of 41 (better than 41% compared with alternatives), overall professional sentiment and financial characteristics for the stock Viaplay are below the industry average. The 360° View is based on consolidating four consolidated indicators, with three out of four indicators below average for Viaplay. The consolidated Growth Rank has a good rank of 67, which means that the company experiences above-average growth momentum when looking at financial metrics such as revenue, profit, and invested capital growth, as well as stock returns. It ranks higher than 67% of competitors in the same industry. The other indicators are below average, namely the Value, Safety, and Sentiment Ranks.The Value Rank at 40 means that the share price of Viaplay is on the high side compared with its peers regarding revenues, profits, and invested capital. The stock price is higher than for 60% of alternative stocks in the same industry. The consolidated Safety Rank has a riskier rank of 46, which means that the company has a riskier financing structure than 54% comparable companies when looking at the amount of its debt, its refinancing requirements, and its ability to service debt. The consolidated Sentiment Rank also has a low rank of 30, indicating professional investors are more pessimistic about the stock than for 70% of alternative investment opportunities. ...read more

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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 26-May-2026.

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The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

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Metrics Current 2025 2024 2023
Value
43 60 67 9
Growth
61 48 7 41
Safety
Safety
47 33 47 53
Sentiment
24 4 1 46
360° View
360° View
32 26 8 17
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Metrics Current 2025 2024 2023
Analyst Opinions
21 3 1 5
Opinions Change
50 28 15 50
Pro Holdings
n/a 1 8 99
Market Pulse
1 9 1 40
Sentiment
24 4 1 46
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Metrics Current 2025 2024 2023
Value
43 60 67 9
Growth
61 48 7 41
Safety Safety
47 33 47 53
Combined
53 35 29 21
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Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
93 97 100 45
Price vs. Earnings (P/E)
97 3 92 5
Price vs. Book (P/B)
16 83 94 27
Dividend Yield
1 1 1 1
Value
43 60 67 9
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Metrics Current 2025 2024 2023
Revenue Growth
91 6 8 88
Profit Growth
11 77 1 12
Capital Growth
16 98 98 93
Stock Returns
100 12 1 7
Growth
61 48 7 41
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Metrics Current 2025 2024 2023
Leverage
22 5 46 22
Refinancing
92 100 100 79
Liquidity
25 4 6 70
Safety Safety
47 33 47 53

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Frequently Asked
Questions

The only positive is high growth. The stock is expensive (low Value Rank), risky to finance, and carries critical professional sentiment. This is a risky proposition. Avoid unless you have exceptional conviction that the growth alone will overcome the price and financial risks.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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