Stock Research: Bread Financial

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Bread Financial

NYQ:BFH US0185811082
67
  • Value
    67
  • Growth
    7
  • Safety
    Safety
    77
  • Combined
    40
  • Sentiment
    73
  • 360° View
    360° View
    67
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Company Description

Bread Financial Holdings, Inc. is a tech-forward financial services company providing payment, lending, and saving solutions. It operates in the financial services industry, offering credit card programs, Bread Pay, and Bread Savings products. In the last fiscal year, the company had a market cap of $2797 million, profits of $4317 million, and revenue of $4643 million, with 6000 employees.

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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 19-Feb-2026.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Detailed and Historical Ranks

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Metrics Current 2025 2024 2023
Value
67 84 98 93
Growth
7 67 11 45
Safety
Safety
77 61 53 40
Sentiment
73 35 40 37
360° View
360° View
67 83 46 57
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Metrics Current 2025 2024 2023
Analyst Opinions
26 26 25 54
Opinions Change
97 50 45 34
Pro Holdings
n/a 67 76 31
Market Pulse
42 40 23 52
Sentiment
73 35 40 37
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Metrics Current 2025 2024 2023
Value
67 84 98 93
Growth
7 67 11 45
Safety Safety
77 61 53 40
Combined
40 96 60 67
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Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
64 83 93 93
Price vs. Earnings (P/E)
75 70 97 95
Price vs. Book (P/B)
74 80 95 62
Dividend Yield
55 51 66 55
Value
67 84 98 93
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Metrics Current 2025 2024 2023
Revenue Growth
20 30 8 33
Profit Growth
10 70 98 82
Capital Growth
4 56 13 23
Stock Returns
79 83 9 59
Growth
7 67 11 45
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Metrics Current 2025 2024 2023
Leverage
25 21 8 5
Refinancing
91 93 99 83
Liquidity
62 53 29 29
Safety Safety
77 61 53 40

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Frequently Asked
Questions

The stock offers good value, safe financing, and positive sentiment. However, it has below-average growth expectations. It is well-suited for conservative buy-and-hold investors who prioritize stability and low valuation over growth.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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